Category Archives: Business Tips

Life Coaching, Business Coaching, Brand Consulting and Personal Branding all have YOU in Common

Life Coaching, Business Coaching, Brand Consulting and Personal Branding

When potential clients interview me, they often ask me why as a Life Coach and Business Coach I also overlap into internet Brand Consulting and Personal Branding. They wonder what these four topics have in common.

What these four areas of expertise have in common is YOU, the client. Whether I work with a client on their life or business or I do personal branding or brand consulting for their company, the concepts I apply are the same. At the foundation of your personal life is you. At the base of your business life is you. You and your values differentiate you from the millions of other businesses out there and are the foundation of who you are as a person.

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Social Media: Go For It!

Social Media

I remember sitting across from my social media consultant, Amy Bao from 6S Marketing, as she talked to me about creating a social media strategy for the first time.

Amy is the perfect person to have on your team: super friendly, smart, a great listener, quick thinker, and she has an awesome sense of humour! She has been working on my optimization account for several years now. She doesn’t miss a beat.

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Internet Branding Strategy: Show Yourself

Internet Branding Strategy

There’s a common misconception out there about how to promote yourself on the internet. Most people think that because the internet is so impersonal, the way to promote yourself is to hide behind something bland and insipid.
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The Digital Handshhake

Serving is the new selling

Find out how to promote your the value you bring to the world rather than the product you sell

“To make your website an extension of your sale staff, create content that educates visitors and helps covert them into leads. Serving is the new selling>” Says Ann Handley of Entrepreneur.com magazine.

My philosophy exactly. I work with my clients to create value-based marketing, rather than uninspiring product-based marketing.

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Strength in Numbers

Written by Monica Magnetti

When I went into business three decades ago, businesses were antagonistic toward each other. Every business wanted to establish its importance, to corner the clientele, to be the only one on the block that mattered. We did not take strength in numbers, we took strength from our solitude.

That was then. Now business owners have a new philosophy: The more the merrier. My clients can be your clients. We are all in this together, providing value to the world!

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Stop and Smell the Pumpkin Pie to Show Your Gratitude and Improve Your Life

Gratitude is part of a natural evolution. When we truly embrace the concept that there is treasure in everything, when we fully trust ourselves to always be at the right place at the right time, when we accept that we are in charge of our lives-then being grateful in all circumstances and to everyone, including ourselves, is easy. Then you learn how to show your gratitude, to others and also toward yourself to improve your life.

Gratitude is not just an attitude; it is a stance, a way of being and thinking that requires practice. A metaphor for gratitude is the old proverb, “stop and smell the roses,” which, considering the fall timing of this article, I have adapted to “stop and smell the pumpkin pie.” How perfect, thinking to show your gratitude with Thanksgiving around the corner. When we slow down and smell the pumpkin pie, we are taking the time to appreciate who and what is on our path, who we are and what we do. What if, instead of forgetting to “smell the pie” in our busy plan, we made it a priority on our life journey to move at a pace where the details-the smell of pie, the smell of the roses-could be appreciated to support our personal growth?

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