Branding vs Marketing

Difference between branding and marketing? The brand is who you are a business. Marketing is what you do to advertise it.

Your brand is a multilayer identity that is composed of virtual visibility, strong content, professional images, compelling storytelling, optimized and key-word-dense writing, and professional logos.

Your website is the modern way to expose your brand  and has to explain all of the pieces of the puzzle that compose your business and make it appealing to buy from.

Remember stores? Your brand is like a store. It’s composed by different elements to make it attractive for customers to walk in.

Your website is like the windows. In facts it needs to be updated because would you walk into a store that had the same windows?

Having a easily to navigate website it’s like offering good customer service. Good content it’s like having good advertising.

I am never going to be tired of saying that each parts of your business needs to be professionally addressed and functioning at 100%.

Brand Identity – Create a Comprehensive One

Your brand identity is what will convince people to become faithful clients or to go elsewhere. Monica Magnetti of Luna Coaching offers specialized Brand Strategy Consulting services for our executive & entrepreneurial coaching clients. She teams up with other professionals to offer you a comprehensive service.

Designing a brand is easy. What’s hard is clearly defining the value your brand brings to your clients and then marketing that value as the key thing that differentiates you from all the rest.

With Monica’s expertise, you will learn how to create a brand identity that speaks to your uniqueness and value. Together we will cover every angle of branding to produce a plan exclusive to you.

“Brand identity is the art of becoming known, trusted and valued.” 

                                                                                                        –  Monica Magnetti

10 Elements to Make Your Brand Identity Powerful

1. Define Your Demographic or Niche—Your Target Market
2. Create a Visual Reflection of Your Business
3. Develop and Write Your Core Message Based on Value
4. Create Your Business Website
5. Offer Free Gifts to Your Visitors
6. Implement an Email Marketing System

Book a Brand Identity Consulting Session

Want to know more about our Brand Identity Consultant services? Book a session today!

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